I remember when Nude by Nature launched in 2008. The trend towards moving away from chemicals in skincare had really gained traction, but there weren’t many cosmetic brands in the market doing the same thing. Let alone an Aussie brand.
Cue Nude by Nature, blazing the beauty trail from day one and now considered Australia’s top mineral makeup brand, continually changing the game in 100% natural, cruelty-free cosmetics.
Here’s how it started – and how good it’s going! And why it’s available online at Hairhouse, you really need to get your hands on it all!
By Emma, Copywriter & Editor, Hairhouse
Nude by Nature’s Natural Mineral Cover Foundation hit the scene when teens were going mad over the Twilight film franchise and MySpace was dominating the internet, which goes to show that not all trends stand the test of time, but this mineral foundation sure did.
Launching a foundation that worked with the skin – not against it – was a revelation. The coverage was sheer, not cakey, and it seemed to move with the skin, rather than fix it into place. Today, there are 25 shades of the Natural Mineral Cover Foundation and the talc, paraben, silicone and synthetic-free formulation is as natural as ever. Packed with native Australian Kakadu Plum, known for its abundant Vitamin C content, Jojoba Esters to nourish the skin and Kaolin Clay for a radiant flawless complexion, this essential also offers SPF 15+ protection.
Today, Nude by Nature is a favourite of beauty heavyweights like Nicole Kidman, and has expanded into brushes, cosmetics, gifts and kits.
Ready to overhaul your routine and make it clean? Here’s my pick of the perfect Nude by Nature to get you started!
Eye Essentials:
Absolute Volumising Mascara is Australia’s only 100% natural volumizing mascara, made entirely from minerals and plant oils that instantly amplify lash volume, which is a big tick from me. No irritation? No worries! Free from synthetic dyes and pigments I particularly love the definition and separation this one delivers.
Natural Illusion Eye Palette in Classic Nude forms the perfect base for a neutral eye palette for day or night, depending on how much you layer your tones. I love to press the product into my lid and then blend with the Tapered Crease Brush from the Essential Eye Brush Set. There’s a shade for any mood, from Light Pink to Champagne, Burgundy Peach to Ochre Glow, ensuring this one kit can get you from office day to event.
Skin Winners:
Hydra Serum Mineral Radiance Drops are a game-changer when I’m on the go and don’t have time for foundation and bronzer. A few drops of this blended into the skin with the Round Liquid Foundation Brush around the temples, cheekbones, centre of the nose and jaw line deliver a glow to go. The scent is also a fab blend of Vallin, Grapefruit and Sweet Orange essential oils. So delish!
I’m a sucker for liquid coverage in cosmetics, so Dewy Serum Blush Drops are an absolute go-to for me of a morning, infusing the perfect balanced of rosy flush blush without drying out my skin. The serum-based formula is enriched with Hyaluronic Acid to smooth and hydrate, while Sunflower Seed Oil protects skin from environmental damage. Loving the double hitter of colour and skincare in one.
Cheek and Lip Love:
Skincare meets colour in the super luxe Nourishing Tinted Lip Oil. A delicious swipe of super juicy colour – packed with hydration-enhancing Hyaluronic Acid - leaves lips looking fuller and feeling softer. I choose this for the pretty pink shade and stay for the super moisturizing feel.
Did I mention I love a multi-tasking cosmetic because I’m super lazy and constantly in a rush? Well, I do, so the Hydra Stick Lip & Cheek Colour absolutely speaks to my morning makeup routine! Super lightweight and creamy, I go with Nude Berry as it’s the best natural tone for me (but there’s three to choose from) and it can be easily pressed into the apples of the cheek and swiped across the lip to complete your look in seconds. The best bit? This one offers a radiant finish and sets flawlessly over liquid and powder foundations, making it ideal for mid-day touch-ups.
Shop the full Nude by Nature range at Hairhouse.