Hair toner helps retain your vibrant salon hair colour. Use purple shampoo hair toner at home to neutralise brassy tones in coloured hair. Choose a blonde hair toner or a silver hair toner with purple pigment to eliminate unwanted brassy tones, and a brown hair toner to neutralise orange tones in dark hair.

All About Toner

Hair toning has become increasingly more popular over the past couple of years. In fact, it is extremely popular among individuals who regularly bleach their hair, as bleaching can often lead to brassy tones. So how does toning shampoo and conditioner work? Let us find out in the ultimate guide to toning!

How Does Hair Toning Work?
Anyone who bleaches their hair from a darker colour can experience brassiness. This is caused by the presence of red and orange pigments in your hair. To completely remove these pigments, bleach must work through all of these pigments. Unfortunately, the perfect blonde shade is not often reached with one bleach alone.

Of course, bleaching can damage the hair tremendously, so multiple bleaches are not recommended. This is where the lightening treatment of blonde toner comes in.

A blonde toner will remove warmer and brassy tones from your hair. It does this by changing the undertones of the hair. In other words, the toner will not change your hair colour completely, but it can alter the shade without the need for additional salon visits or more bleaching.

When is hair toner used?
Since toner works by eliminating orange and red hair tones, it is usually used to avoid yellow tones and brassiness. So, toning products are best used for hair colours such as light blonde, white hair, ash blonde and platinum blonde.

Those who have natural blonde hair that is already quite light usually do not require a hair treatment such as this.

Which is the best toner to use?
The type of toner you use depends heavily on how drastic the colour change will be. For example, if you are going for a natural blonde or a bleach blonde look, you can usually eliminate yellow and golden tones with so called purple shampoo. Purple shampoo contains violet pigments that eliminate warm and brassy tones, which means the blonde hairstyle will look much more natural and cooler.

Those who want to change their hair from a really dark colour may need something stronger. For example, if you have bleached your hair and your hair turned orange, then you may need an ammonia-based toner. When you use this kind of toner, always ensure the colour of the toner matches the hair colour you want to achieve.

There are also other shampoos for colour-treated hair, such as silver shampoo. Silver shampoo is used for grey hair and silver hair colours. However, it is occasionally used as a blonde shampoo to eliminate brassy tones.

It is also important to note that there are some exceptions to the rule when it comes to brassy tones. In fact, some hair dye actually benefits from these tones, this includes so-called rose gold hair colours. So, toners are only used for cool blonde hair colours and silver colours that are otherwise hard to obtain.

In some cases, toner can be used to achieve another hair colour. For example, if you are looking into pastel hair, your blonde hair must be as light as possible to do this colour justice. Toner can be applied to your lightened hair to ensure no brassy tones show up in your pastel.

How do I deal with dry hair after bleaching?
One common problem you can encounter after bleaching hair is dryness. Since bleach basically eliminates pigmented hair by breaking down proteins, it can weaken hair and make it dry. This can occur in almost all hair types.

To prevent problems with dryness after hair bleaching, it is recommended to choose the right hair care products. A moisturising hair mask within one week after bleaching can do wonders. You can also use proven hair oils such as keratin and argan oil to bring moisture back into the hair.

Styling your hair may need some adjustment as well if you suffer from dry hair. Use the right hair brushes and turn the temperature down on your hair straightener or other hair styling tools to allow your hair to repair itself.

If you want a new hair colour, but have brittle and weak hair, it may be better to choose a semi-permanent hair colour instead. While the change may not be as extreme, any experienced hairstylist will tell you that it will be less harsh on your hair than bleaching.